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Health & Fitness

Kicking and Screaming - But Staging Their Home Made a Dramatic Difference!

Local Interior Designer, Decorator, Homestager and Blogger Joanna Cohlan writes about how "resale ready" requires that a house is seen through the eyes of a potential buyer.

It wasn’t easy-they had lived in the house for 36 years and they liked it, just the way it was.  Referred by their Realtor who just could not seem to get through to them, these White Plains clients weren’t easy.  

They want to move on and they want top dollar, but the dated carpeting and flooring had to come up and the dark wall paneling had to come down- to appeal to today’s buyers.  And what stood between them and doing these necessary updates? A Steinway Baby Grand - OMG, the DUST!  THE MESS!

They hired Fresh Eyes to take the stress out of the process. My trusty mover wrapped the piano, moving it out of the house and onto a truck, safe and sound while the work was being done.   We packed, we painted and ripped up the flooring to expose their  “hidden asset”, beautiful hardwood flooring.  It sure pays to have great resources!

Well, this property went on the market on April 26, 2012 after 9 months of very hard work and lots of kicking and screaming.   My clients received multiple offers and on May 4 the contracts were signed for $20k over asking price.

Needless to say, they are delighted.  And when I received this note in the mail today, so was I:

Dear Joanna,
Thank you so much for all of your expert advice and for your patience. Your incredible vision and all of the support you gave during this difficult time made the process of getting our house ready for the market, relatively painless.  The results speak for themselves and you will always be a welcome friend in any home we live in.
Vera and Eddie

Can you see me beaming from ear to ear?

 

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Joanna Cohlan, Fresh Eyes For Your Home, is an interior decorator and home stager. She can be reached at 914-391-3697.

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