If you are a small business that is in need of marketing or advertising help, then Coral Creative run by Croton-On-Hudson resident Cindy Wager is your answer.  The new company was started in January when Wager saw a need in the community for someone with extensive experience to help small businesses with their marketing campaigns.

“We specialize in helping small businesses with their marketing,” said Cindy Wager, owner of Coral Creative. “I have over 20 years experience in marketing.”

The services offered by Coral Creative are varied and extensive ranging from advertising and press releases to events and trade shows.

Before starting Coral Creative, Wager worked in the city as a brand manager for Liz Claiborne in the men’s division. While there, she was responsible for the creation and implementation of the “Claiborne Changing Room”; a show room on wheels that was designed to “teach men how to dress.” This took place at a time when “business causal” was coming into fashion and Cindy and her team decided to bring the showroom to the men in order to introduce them to the concept.

Wager takes her fresh and innovative approaches learned during her years working in the city and applies them to her clients at Coral Creative.

“If I had to say what I do best with my experience it would be marketing strategy,” said Wager. “I can understand the voice of the brand.”

In addition to understanding the voice of a client’s brand, Wager will study and research new topics in order to be able to market and present the products in the best way possible all while being cost conscience in today’s tough economy.
 
“I ask small businesses what are you trying to achieve with your advertising,” said Wager. “You can spend so much money but if you don’t know what you are going to do with it, it’s a waste of money.”

Cindy started Coral Creative after the recession made her rethink her focus and direction. She named her business Coral after her daughter’s middle name.

“The recession hit and I just didn’t want to commute anymore,” said Wager. “My head was in my own community…let’s support the local businesses. I want to see the local businesses thrive and survive. It makes me so sad to see them go out of business. If you have a marketing project I can help.”

Prices for services vary by either project or hour but Cindy offers a free consultation to discuss business goals and objectives and creates a plan based on that.

For more information or to set up a free consultation call: (917) 750-5681 or send an e-mail to: info@coralcreative.net